A once in a lifetime experience to witness award-winning floristry.

We’re delighted to announce that the Interflora World Cup is coming to the UK. We’re so excited to be bringing this prestigious global floristry event to Manchester Central and to be opening our doors to the general public.

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What is the Interflora World Cup?

The Interflora World Cup is an international competition showcasing award-winning floral designers from around the world. All competitors entering the Interflora World Cup have previously won national floristry competitions, but they now have a unique and exciting opportunity to represent their country in the world’s biggest floristry competition.
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Established in 1972, this competition is held every four to six years in different international cities around the world. Following on from events in Berlin in 2015 and Philadelphia in 2019, in 2023 we bring the excitement, the creativity, the flair and imagination to Manchester. Twenty five competitors will be putting their skills and creativity to the ultimate test hoping to raise the 2023 trophy for their country and to be crowned the ‘Interflora World Champion’.
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This is a once in a lifetime opportunity not only for florists, flower arrangers and students but for anyone who loves flowers to see something totally new, unique, and different. And we’re so excited this year to be opening the doors to the general public. It’s going to be an event like no other - a chance to learn, to be inspired and to delight in the power of flowers.

Expect serious competition

Each of our international contestants will battle it out and go up against the clock (and each other) to create stunning pieces of floral art. And you can be there to watch them do it.

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Fabulous floral fun

Alongside the exciting competition and stunning blooms on show, there will be hands-on workshops, demonstrations, artisan stalls, creation zones, live music and entertainment, gala dinners and so much more. It will certainly be a day to remember!

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Celebrations!

As if the excitement of the World Cup wasn’t enough, in 2023 we’re also going to be celebrating our 100 year anniversary. We’ll be marking this huge milestone in style at the event so make sure you don’t miss out on the fun!

How does the competition work?

The competition will run over three days with six heats spread across the Thursday, Friday and Saturday. The semi-final takes place on Friday evening (8th September) and the grand final takes place on Saturday evening (9th September).

Competitors will be given specific tasks to create under strict time conditions. They’ll get to know about some of these in advance so that they have time to plan and prepare but they’ll also be given surprise tasks on the day that require speed of thought and interpretation. This is where the drama and suspense really unfolds and we get to see competitors flex their floristry skills.

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Our sustainability ethos

The overall theme of the event this year will be ‘our natural world’. Competitors will be required to demonstrate their interpretation and respect for our planet focusing on a sustainable ethos and utilising our planet’s natural elements.

Each unique floral design will celebrate ‘our natural world’ and showcase the respect florists have for nature and the environment. The briefs for each specific task are all kept under wraps at the moment to keep the competitors on their toes.

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Fancy coming along?

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Can’t make it to Manchester?

Don’t worry, we’ve got you covered. We’ll be streaming the event across each stage of the competition, so you’ll still be able to watch the contestants compete alongside some expert commentary. And, more importantly, you won’t miss out on seeing the next Interflora World Champion 2023 raising the coveted trophy for the first time!

Get involved

Behind the scenes of the World Cup, ambassadors, floral designers and volunteers are working away to keep the competition running smoothly from looking after competitors to helping set up the venue. We'd love florists, designers, freelancers, growers, students, and anyone else who is interested to come and be part of the team during the competition week, which starts Monday 4th September 2023.

If this is something you are interested in or you would like to find out more information about the event in general, please feel free to get in touch: worldcup@interflora.co.uk

We look forward to hearing from you.

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