Here's to real life super women

What is International Women’s Day?

International Women’s Day is a day when we celebrate the wonderful women in our lives. It’s a day to recognise and mark their brilliance. It’s also a chance to reflect on the challenges women all over the world still face and how we might tackle them.

The theme for International Women’s Day in 2023 is #EmbraceEquity. It asks us to remember that what’s good for one woman, is not good for another, and that for true inclusion we have to take into account everyone’s needs.

Who celebrates International Women’s Day?

International Women’s Day is a global celebration. In many countries it’s an official holiday. Some places choose to celebrate it in a similar way to Mother’s Day or Father’s Day – giving gifts, sending flowers and celebrating the women in their lives – others see it as an opportunity to campaign and encourage activism. Many businesses also take the chance to get involved, running their own initiatives to improve equality and celebrate women, us included.

Powered by female talent

International Women’s Day is a great chance for us to celebrate all the exceptional female florists who are part of our network. Their creativity, skill and hard work is awe-inspiring. Remember behind your blooms is a real person – and mostly like a wonder woman.